Fabulous Fall Marketing Ideas! I can read your thoughts, as you read this week’s title: “What up with this Fall marketing already? I’m still working on my summer tan!” As the lazy, hazy, crazy days of summer move relentlessly toward autumn, we can create summer memories that last a lifetime. … Continue reading
Category Archives: Marketing
Get New Clients with a Back-to-School Special!
Get New Clients with a Back-to-School Special! One of my favorite childhood traditions was opening my brand new yellow box of Crayolas on the first day of school! Do you remember that smell?! Nowadays I have a different Fall tradition – my annual Back-to-School Special! A Back-to-School Special is an … Continue reading
Ask the Magic Question to Get Loyal Clients!
Ask the Magic Question to Get Loyal Clients! Sometimes during a session, a client will ask you how often most people come in, or how many treatments you think she will need. A good answer at this point is to say, “What I discover during the treatment helps me assess … Continue reading
Pick Ripe Peaches to Get More Clients!
Pick Ripe Peaches to Get More Clients! Summer! It’s time for my favorite fruit – fresh peaches! Growing up on my grandparents’ farm in South Carolina, I spent many lazy summer days reading Anne of Green Gables books in a peach tree, nibbling and dribbling peach juice down my chin! Do you … Continue reading
Let Freedom Ring in Your Wellness Biz – with Systems!
Let Freedom Ring in Your Wellness Biz – with Systems! “In a world with no systems, with chaos, everything becomes a struggle, predictability is not there. And it becomes almost impossible…” – Bill Clinton. Memorial Day, Flag Day, 4th of July, Labor Day! As we honor America’s summer patriotic holidays … Continue reading
Spread the News – with a Client-Attractive Newsletter!
Spread the News – with a Client-Attractive Newsletter! Fortunately there’s a better way to connect with clients and prospects than shouting through a bullhorn! A business newsletter is a marketing power tool that can help you reach more people and attract more ideal clients! – Is your practice the first … Continue reading
Know Your Niche to Get More Clients!
Narrow Your Niche to Get More Clients! “You can please all of the people some of the time and some of the people all of the time, but you can’t please all of the people all of the time.” –Abraham Lincoln. What’s your niche? Whether you pronounce it “nitch” or … Continue reading
10 Ways to Soar in Your Wellness Biz!
10 Ways to Soar in Your Wellness Biz! Last summer I moved back into a former home that I had rented out for a few years. The house needed many repairs, including re-covering the ventilation holes under the eaves. The screens that originally covered these openings had fallen off, allowing … Continue reading
Rock Your June Income with Gift Coupons!
Rock Your June Income with Gift Coupons! Dads and grads and brides and grooms! (Try saying that fast 10 times!) June is bustin’ out all over – with great opportunities for Gift Coupon sales in your wellness practice, because it’s the traditional time of year for… dads and grads and … Continue reading
Turn Prospects Into Loyal Long-Term Clients!
Turn Prospects Into Loyal Long-Term Clients! Exactly what do you offer your clients? How clear is your marketing message? What do you say when someone asks “What do you do?” Wellness entrepreneurs, when talking about their services, make the same mistake – talking about themselves in excruciatingly boring detail. “I’ve … Continue reading