Show Potential Clients You’re the Real Deal! People are naturally skeptical. It is normal to want proof and assurances before jumping into something new, especially when it involves our health, our time or our money. And wellness care involves all three of these factors! They won’t easily believe you unless … Continue reading
Category Archives: Marketing
3 Ways to Get New Wellness Clients!
3 Ways to Get New Wellness Clients! While visiting the websites of hundreds of wellness practitioners, I was struck by the number of sites that were “All about me, Me, ME!” on the home page. Your home page is often a prospect’s first exposure to you and your work – … Continue reading
8 Ways to Attract Wellness Clients on Social Media!
8 Ways to Attract Wellness Clients on Social Media! My last client of the day emerged from the treatment room and we booked her next appointment. As she was leaving, she turned and said, “By the way, your Facebook post the other day was so funny! And it reminded me … Continue reading
Be Unique to Get “Forever” Clients!
Be Unique to Get “Forever” Clients! Potential clients are more likely to notice you if your marketing makes your wellness business and your services stand out as unique – different from the typical practice. The 3 steps to getting “forever” clients involve matching your skills and knowledge to the needs … Continue reading
Bust Out Your Big Marketing Blitz!
Bust Out Your Big Marketing Blitz! If you got into wellness work to help people, you have to take action with marketing to achieve your goal. Waiting for the phone to ring is not a marketing strategy! You need to take action and reach out to the people who need … Continue reading
Fabulous Fall Marketing Ideas!
Fabulous Fall Marketing Ideas! I can read your thoughts, as you read this week’s title: “What up with this Fall marketing already? I’m still working on my summer tan!” As the lazy, hazy, crazy days of summer move relentlessly toward autumn, we can create summer memories that last a lifetime. … Continue reading
Get New Clients with a Back-to-School Special!
Get New Clients with a Back-to-School Special! OK, this is gonna be kinda long – but so worth it! So go make a cup of tea and settle in for a bit… One of my favorite childhood traditions was opening my brand new yellow box of Crayolas on the first … Continue reading
12 Ways to Soar in Your Wellness Biz!
12 Ways to Soar in Your Wellness Biz! You may have read this story before, but the lesson it inspires it worth repeating! A couple of years ago, I moved back into a former home that I had rented out for a while. The house needed many repairs, including the … Continue reading
Ask the Magic Question to Get Loyal Clients!
Ask the Magic Question to Get Loyal Clients! Nearly every new client asks me how often she should come in, or how many treatments I think she will need. A good answer for this is: “What I discover during the treatment helps me assess your needs. So I don’t know until we’re … Continue reading
How to Get More Clients with Ripe Peaches!
How to Get More Clients with Ripe Peaches! Summer! It’s time for my favorite fruit – fresh peaches! Growing up on my grandparents’ farm in South Carolina, I spent many lazy summer days reading Anne of Green Gables books in a peach tree, nibbling and dribbling peach juice down my chin! Do … Continue reading