Your Competition Can Help Your Wellness Practice!

Your Competition Can Help Your Wellness Practice! To most effectively promote your wellness practice, you need to know as much as possible about your fellow practitioners. Just as athletes and armies study their opponents, you should find out the strengths and weakness of your competition. This is not so you … Continue reading

3 Tips to Get New Wellness Clients!

3 Tips to Get New Wellness Clients! While visiting the websites of hundreds of wellness practitioners, I was struck by the number of sites that were “All about me, Me, ME!” on the home page. Your website’s home page is often a prospect’s first exposure to you and your work. … Continue reading

Turn Prospects Into Loyal Long-Term Clients!

Turn Prospects Into Loyal Long-Term Clients! Exactly what do you offer your clients? How clear is your marketing message? What do you say when someone asks “What do you do?” Wellness entrepreneurs, when talking about their services, make the same mistake – talking about themselves in excruciatingly boring detail. “I’ve … Continue reading

12 Ways to Keep ‘em Coming Back!

12 Ways to Keep ‘em Coming Back! I have a long list of loyal lifetime clients who have been coming to my massage clinic weekly or more for years, such as the client with fibromyalgia who has been coming twice a week for 20 years. So far, the lifetime value … Continue reading

Make Your Wellness Practice Stand Out in the Crowd!

Make Your Wellness Practice Stand Out in the Crowd! If your marketing makes your wellness practice and your services sound unique, then potential clients – especially Ideal Clients – will pay attention to you! Your challenge is to stand out from the crowd, to get potential clients to notice your services. … Continue reading

3 Ways to Get Great Clients FAST!

3 Ways to Get Great Clients FAST! Do you run and hide at the mere mention of marketing your wellness practice? Well, you’re not alone! Marketing seems overwhelming to many practitioners! But we’re about to change that – right here, right now! This aversion to marketing is simply because they … Continue reading

How to Avoid Bad Apples in Your Wellness Biz!

How to Avoid Bad Apples in Your Wellness Biz! How do you deal with negative client challenges? Do you have policies and procedures to handle – or even better, prevent – sticky situations? As you can see in the “About” section of my website, I am very selective about my … Continue reading

Attract Clients with 3 Fun Strategies!

Attract Clients with 3 Fun Strategies! Does your wellness practice struggle? Does it fall short of your dreams, ideals and goals? Wouldn’t you love to create a steady stream of clients flowing in to your business? If you want to keep your income growing and generate more cash flow, try … Continue reading

Is Your Holistic Practice a Purple Cow?

Is Your Holistic Practice a Purple Cow? “In your career, being safe is risky. The path to lifetime job security is to be remarkable.” Seth Godin. If your marketing makes your holistic health practice and your services sound unique, then potential clients – especially Ideal Clients – will pay attention to … Continue reading

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