Quick Steps to New Clients!

Quick Steps to New Clients! After visiting the websites of hundreds of holistic practitioners, I was concerned about the number of sites that were “All about me, Me, ME!” on the Home Page. Make sure your Home Page – often a prospect’s first exposure to you and your work – … Continue reading

Money – Rejection or Attraction?

Money – Rejection or Attraction? For most of us as holistic health practitioners, our primary goal isn’t to accumulate money, it’s to help others. But even though money isn’t your primary motivation, you can’t ignore it and expect to have a thriving practice and abundant life. There’s bad news and … Continue reading

10 Ways to Boost Gift Certificate Sales

10 Ways to Boost Gift Certificate Sales June is bustin’ out all over! And it’s a great month for gift certificate sales in your holistic health practice – think dad, grads and brides! Yesterday, I sold a package of 8 mini-massages to a bride-to-be for her bridesmaids and groomsmen. When … Continue reading

Make Money with Free Sessions!

Make Money with Free Sessions! In my massage therapy business, I have made most of my money from giving free massage treatments! “Wha-at?” you say! “How do you make money by working for free?!” Do you offer free introductory sessions? I long ago lost count of the hundreds of repeat … Continue reading

Help Potential Clients Overcome Their Resistance!

Help Potential Clients Overcome Their Resistance! Last week we explored how to move prospective clients beyond their money fears into seeing the value of your work as the solution they need. (When a Prospect Says “I Can’t Afford It.”) Let’s expand on the topic of client resistance by looking at … Continue reading

Spring Treats for Your Clients: What’s in Your Basket?

Spring Treats for Your Clients: What’s in Your Basket? Do you give Easter treats to your clients? Spring is the perfect time to pamper them with a client appreciation gift! I make little Easter baskets, filled with wholesome snacks and healthy treats. But there’s much more you can do every … Continue reading

Needy or Needing to Market?

Needy or Needing to Market? Do you ever feel uncomfortable with marketing your business because you worry that people might think you’re too pushy or too needy? There’s a fine line between the need to market and being needy of clients. A few weeks ago, some friends asked me to … Continue reading

Bad Apples? 6 Reasons NOT to Work with Someone!

Bad Apples? 6 Reasons NOT to Work with Someone! It’s an age-old question: Can one rotten apple spoil the whole barrel? Maybe. Can one bad client ruin your entire practice? Probably not. But dealing with a difficult client can certainly affect your day, in terms of your mood, your productivity … Continue reading

Grow Your Biz with Gratitude!

Grow Your Biz with Gratitude! “Gratitude unlocks the fullness of life. It turns what we have into enough, and more. It turns denial into acceptance, chaos to order, confusion to clarity. It can turn a meal into a feast, a house into a home, a stranger into a friend. Gratitude … Continue reading

12 Ways to Get Loyal Clients for Life!

12 Ways to Get Loyal Clients for Life! I have a long list of loyal lifetime clients who have been coming to my massage clinic weekly or more for years, such as the client with fibromyalgia who has been coming in twice a week for 18 years! Colleague: “How do … Continue reading

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