Fabulous Fall Marketing Ideas! I can read your thoughts, as you read this week’s title: “What up with this Fall marketing? I’m still working on my summer tan!” As the lazy, hazy, crazy days of summer move relentlessly toward autumn, we can create summer memories that last a lifetime. One … Continue reading
Category Archives: Client Attraction
Get New Clients with a Back-to-School Special!
Get New Clients with a Back-to-School Special! One of my favorite childhood traditions was opening my brand new yellow box of Crayolas on the first day of school! Do you remember that smell?! Nowadays I have a different Fall tradition – my annual Back-to-School Special! “Fall marketing?! It’s still summer! … Continue reading
12 Ways to Survive and Thrive in Your Wellness Biz!
12 Ways to Survive and Thrive in Your Wellness Biz! Last summer I moved back into a former home that I had rented out for a few years. The house needed many repairs, including re-covering the ventilation holes under the eaves. The screens that originally covered these openings had fallen … Continue reading
Spread the News – with a Client-Attractive Newsletter!
Spread the News – with a Client-Attractive Newsletter! Fortunately there’s a better way to connect with clients and prospects than shouting through a bullhorn! A business newsletter is a marketing power tool that can help you reach more people and attract more ideal clients! – Is your practice the first … Continue reading
How to Give Prospects What They Need!
How to Give Prospects What They Need! “I’ve been in business for 100 years and I got my XYZ degree from ABC School and I use blah-blah-blah techniques and yada-yada-yada.” Most wellness entrepreneurs, when talking about their services, make the same mistake – talking about themselves in excruciatingly boring … Continue reading
3 Strategies to Attract Ideal Clients NOW!
3 Strategies to Attract Ideal Clients NOW! Do you run and hide at the mere mention of marketing your wellness practice? Well, you’re not alone! Marketing seems overwhelming to many practitioners! But we’re about to change that – right here, right now! This aversion to marketing is simply because they … Continue reading
Marketing or Shopping – Which Do You Choose?
Marketing or Shopping – Which Do You Choose? Do you ever feel uncomfortable with marketing your business because you worry that people might think you’re too pushy or too needy? There’s a fine line between the need to market and not appearing needy. The other day a friend asked me … Continue reading
Marketing in Your Daily Life!
Marketing in Your Daily Life! What do you think is the most common complaint I hear from my coaching clients – entrepreneur wellness practitioners? “I don’t have time for marketing!” When you run your own business and you wear all the hats – client care, business management, marketing, sales, cleaning … Continue reading
Do You Spend Enough Time on Marketing?
Do You Spend Enough Time on Marketing? How much time every day should you spend on marketing your wellness practice to attract clients? If you’re struggling to get clients, marketing experts strongly recommend – and I agree – that you devote a minimum of four hours of marketing per day … Continue reading
Smaller Niche = Bigger Business!
Smaller Niche = Bigger Business! Can you imagine trying to have a conversation about ten different topics with ten people at once? After the first few words, you wouldn’t be able to keep it all straight and neither would the ten people! It would sound like gibberish and no one … Continue reading