Upgrade Your Income with the Update Letter! Meet your new BBFF – Best Business Friend Forever! The Update Letter is commonly known in marketing circles as a Warm Letter of Introduction – meaning warm and friendly, as opposed to formal and businesslike. Your Update Letter is the perfect tool for … Continue reading
Category Archives: Client Attraction
3 Ways to Get New Wellness Clients!
3 Ways to Get New Wellness Clients! While visiting the websites of hundreds of wellness practitioners, I was struck by the number of sites that were “All about me, Me, ME!” on the home page. Your home page is often a prospect’s first exposure to you and your work – … Continue reading
Be Unique to Get “Forever” Clients!
Be Unique to Get “Forever” Clients! Potential clients are more likely to notice you if your marketing makes your wellness business and your services stand out as unique – different from the typical practice. The 3 steps to getting “forever” clients involve matching your skills and knowledge to the needs … Continue reading
Fabulous Fall Marketing Ideas!
Fabulous Fall Marketing Ideas! I can read your thoughts, as you read this week’s title: “What up with this Fall marketing already? I’m still working on my summer tan!” As the lazy, hazy, crazy days of summer move relentlessly toward autumn, we can create summer memories that last a lifetime. … Continue reading
Get New Clients with a Back-to-School Special!
Get New Clients with a Back-to-School Special! OK, this is gonna be kinda long – but so worth it! So go make a cup of tea and settle in for a bit… One of my favorite childhood traditions was opening my brand new yellow box of Crayolas on the first … Continue reading
12 Ways to Soar in Your Wellness Biz!
12 Ways to Soar in Your Wellness Biz! You may have read this story before, but the lesson it inspires it worth repeating! A couple of years ago, I moved back into a former home that I had rented out for a while. The house needed many repairs, including the … Continue reading
Spread the News – with a Client-Attractive Newsletter!
Spread the News – with a Client-Attractive Newsletter! Fortunately there’s a better way to connect with clients and prospects than shouting through a bullhorn! A business newsletter is a marketing power tool that can help you reach more people and attract more ideal clients! – Is your practice the first … Continue reading
Make More Money by Working for Free!
Make More Money by Working for Free! In my massage therapy business, I have made most of my money from giving away free treatments! “Wha-at?” you say! “How do you make money by working for free?” Do you offer free introductory sessions? I long ago lost count of the hundreds … Continue reading
3 FAST Ways to Get Great Clients!
3 FAST Ways to Get Great Clients! Do you run and hide at the mere mention of marketing your wellness practice? Well, you’re not alone! Marketing seems overwhelming to many practitioners! But we’re about to change that – right here, right now! This market-phobia is simple because they haven’t yet … Continue reading