How to Give Prospects What They Need!

How to Give Prospects What They Need!   “I’ve been in business for 100 years and I got my XYZ degree from ABC School and I use blah-blah-blah techniques and yada-yada-yada.” Most wellness entrepreneurs, when talking about their services, make the same mistake – talking about themselves in excruciatingly boring … Continue reading

Marketing for Mothers Day!

Marketing for Mothers Day! Time to get ready – because it’s coming up soon! Mothers’ Day is one of the top three holidays all year for selling Gift Coupons in your wellness practice! Whether you do massage, chiropractic, counseling, yoga, nutrition – any health or wellness modality – the gift … Continue reading

3 Strategies to Attract Ideal Clients NOW!

3 Strategies to Attract Ideal Clients NOW! Do you run and hide at the mere mention of marketing your wellness practice? Well, you’re not alone! Marketing seems overwhelming to many practitioners! But we’re about to change that – right here, right now! This aversion to marketing is simply because they … Continue reading

Smaller Niche = Bigger Business!

Smaller Niche = Bigger Business!  Can you imagine trying to have a conversation about ten different topics with ten people at once? After the first few words, you wouldn’t be able to keep it all straight and neither would the ten people! It would sound like gibberish and no one … Continue reading

12 Ways to Keep ‘em Coming Back!

12 Ways to Keep ‘em Coming Back! I have a long list of loyal lifetime clients who have been coming to my massage clinic weekly or more for years, such as the client with fibromyalgia who has been coming twice a week for 20 years. So far, the lifetime value … Continue reading

Get New Clients with 5 Simple Steps!

Get New Clients with 5 Simple Steps! Wellness practitioners often ask me how to get more clients and make more income. I offer free tips and concrete ways to make this happen, but they do not take action. They say they’re ready, but some complain about lack more than abundance. … Continue reading

Banish Your Business Gremlins!

Banish Your Business Gremlins! Halloween – a tradition originating in pagan times – involved rituals to banish evil spirits from the earth. With this in mind, I think of Halloween as a time to cast out the ghosts and goblins in my business – those things that hold me back … Continue reading

Know Your Competition to Grow Your Wellness Practice!

Know Your Competition to Grow Your Wellness Practice!  How well do you know your competitors? To most effectively promote your wellness practice, you need to know as much as possible about your fellow practitioners. Just as athletes and armies study their opponents, you should find out the strengths and weakness … Continue reading

3 Solid Steps to New Clients!

3 Solid Steps to New Clients! While visiting the websites of hundreds of wellness practitioners, I was struck by the number of sites that were “All about me, Me, ME!” on the home page. Your website’s home page is often a prospect’s first exposure to you and your work. So … Continue reading

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