Ask the Magic Question to Get Loyal Clients!

Ask the Magic Question to Get Loyal Clients! Nearly every new client asks me how often she should come in, or how many treatments I think she will need. A good answer for this is: “What I discover during the treatment helps me assess your needs. So I don’t know until we’re … Continue reading

Make More Money by Working for Free!

Make More Money by Working for Free! In my massage therapy business, I have made most of my money from giving away free treatments! “Wha-at?” you say! “How do you make money by working for free?” Do you offer free introductory sessions? I long ago lost count of the hundreds … Continue reading

3 FAST Ways to Get Great Clients!

3 FAST Ways to Get Great Clients! Do you run and hide at the mere mention of marketing your wellness practice? Well, you’re not alone! Marketing seems overwhelming to many practitioners! But we’re about to change that – right here, right now! This market-phobia is simple because they haven’t yet … Continue reading

Stop Chasing After Clients!

Stop Chasing After Clients! My wellness practitioner marketing students learn that marketing is about creating value and trust over the long term. It’s about establishing yourself as a solver of your clients’ problems. It’s about providing the results they want, rather than a particular technique or treatment It’s about developing … Continue reading

3 Tips to Get New Wellness Clients!

3 Tips to Get New Wellness Clients! While visiting the websites of hundreds of wellness practitioners, I was struck by the number of sites that were “All about me, Me, ME!” on the home page. Your website’s home page is often a prospect’s first exposure to you and your work. … Continue reading

2 Quick-Cash Strategies for Your Wellness Biz

2 Quick-Cash Strategies for Your Wellness Biz Do you miss out on money-making opportunities that are right in front of you? Learn some simple, effective marketing techniques to jumpstart your income while you’re implementing long-term strategies that allow you to serve more people and make more money. If you need … Continue reading

Make Your Wellness Practice Stand Out in the Crowd!

Make Your Wellness Practice Stand Out in the Crowd! If your marketing makes your wellness practice and your services sound unique, then potential clients – especially Ideal Clients – will pay attention to you! Your challenge is to stand out from the crowd, to get potential clients to notice your services. … Continue reading

Proud as a Peacock: Brag about Your Work without Being Obnoxious!

Proud as a Peacock: Brag about Your Work without Being Obnoxious! There’s a flock of wild peacocks along the upper road to Kona – probably descended from an escaped yard pet that went forth and multiplied! With their gorgeous iridescent tail feathers spread open, they remind me of that familiar … Continue reading

How to Avoid Bad Apples in Your Wellness Biz!

How to Avoid Bad Apples in Your Wellness Biz! How do you deal with negative client challenges? Do you have policies and procedures to handle – or even better, prevent – sticky situations? As you can see in the “About” section of my website, I am very selective about my … Continue reading

Attract Clients with 3 Fun Strategies!

Attract Clients with 3 Fun Strategies! Does your wellness practice struggle? Does it fall short of your dreams, ideals and goals? Wouldn’t you love to create a steady stream of clients flowing in to your business? If you want to keep your income growing and generate more cash flow, try … Continue reading

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