Stop Chasing After Clients!

Stop Chasing After Clients! My wellness practitioner marketing students learn that marketing is about creating value and trust over the long term. It’s about establishing yourself as a solver of your clients’ problems. It’s about providing the results they want, rather than a particular technique or treatment It’s about developing … Continue reading

4 Tips to Stretch Your Start-up Budget!

4 Ways to Stretch Your Start-up Budget! Many wellness entrepreneurs start out their private practice with a handicap – the belief that they need costly investments to be successful – an upscale office, a bells-and-whistles website, state-of-the-art equipment and so forth. As wonderful as these things are, they are not … Continue reading

Banish Your Business Gremlins!

Banish Your Business Gremlins! Halloween – a tradition originating in pagan times – involved rituals to banish evil spirits from the earth. With this in mind, I think of Halloween as a time to cast out the ghosts and goblins in my business – those things that hold me back … Continue reading

Banish Your Business Gremlins!

Banish Your Business Gremlins! Halloween – a tradition originating in pagan times – involved rituals to banish evil spirits from the earth. With this in mind, I think of Halloween as a time to cast out the ghosts and goblins in my business – those things that hold me back … Continue reading

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