Pick Ripe Peaches to Get More Clients!

Pick Ripe Peaches to Get More Clients! Summer! It’s time for my favorite fruit – fresh peaches! Growing up on my grandparents’ farm in South Carolina, I spent many lazy summer days reading Anne of Green Gables books in a peach tree, nibbling and dribbling peach juice down my chin! Do you … Continue reading

Mid-Summer Marketing Tune-Up!

Mid-Summer Marketing Tune-Up! Uh-oh – is your wellness practice dwindling over the summer? If you missed “Avoid Summer Slowdown Syndrome,” don’t panic! There’s still time for sizzling hot summer success! Take your laptop to the beach, park  or pool and rev up your marketing! Here are some strategies you can use … Continue reading

Let Freedom Ring in Your Wellness Biz – with Systems!

Let Freedom Ring in Your Wellness Biz – with Systems!  “In a world with no systems, with chaos, everything becomes a struggle, predictability is not there. And it becomes almost impossible…” – Bill Clinton. Memorial Day, Flag Day, 4th of July, Labor Day! As we honor America’s summer patriotic holidays … Continue reading

Is Your Holistic Practice a Purple Cow?

Is Your Holistic Practice a Purple Cow? “In your career, being safe is risky. The path to lifetime job security is to be remarkable.” Seth Godin. If your marketing makes your holistic health practice and your services sound unique, then potential clients – especially Ideal Clients – will pay attention to … Continue reading

Money – Rejection or Attraction?

Money – Rejection or Attraction? For most of us as holistic health practitioners, our primary goal isn’t to accumulate money, it’s to help others. But even though money isn’t your primary motivation, you can’t ignore it and expect to have a thriving practice and abundant life. There’s bad news and … Continue reading

Bragging Rights: Authentic Self-Promotion for Holistic Health Practitioners

Bragging Rights: Authentic Self-Promotion for Holistic Health Practitioners Proud as a  peacock! There’s a flock of wild peacocks along a stretch of the upper road to Kona – probably descended from an escaped yard pet that went forth and multiplied! With their gorgeous iridescent tail feathers spread open, they remind … Continue reading

10 Ways to Boost Gift Certificate Sales

10 Ways to Boost Gift Certificate Sales June is bustin’ out all over! And it’s a great month for gift certificate sales in your holistic health practice – think dad, grads and brides! Yesterday, I sold a package of 8 mini-massages to a bride-to-be for her bridesmaids and groomsmen. When … Continue reading

Make Money with Free Sessions!

Make Money with Free Sessions! In my massage therapy business, I have made most of my money from giving free massage treatments! “Wha-at?” you say! “How do you make money by working for free?!” Do you offer free introductory sessions? I long ago lost count of the hundreds of repeat … Continue reading

Help Potential Clients Overcome Their Resistance!

Help Potential Clients Overcome Their Resistance! Last week we explored how to move prospective clients beyond their money fears into seeing the value of your work as the solution they need. (When a Prospect Says “I Can’t Afford It.”) Let’s expand on the topic of client resistance by looking at … Continue reading

Spring Treats for Your Clients: What’s in Your Basket?

Spring Treats for Your Clients: What’s in Your Basket? Do you give Easter treats to your clients? Spring is the perfect time to pamper them with a client appreciation gift! I make little Easter baskets, filled with wholesome snacks and healthy treats. But there’s much more you can do every … Continue reading

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